What is a Brand’s Voice and How Can You Find Yours?
An accepted barometer of a strong brand is “what would it look like if it were a person?”. While this is
5 Reasons Why You Need To Improve Your Website Today
Gone are the days when you could ignore your digital presence or simply turn a blind eye to your website’s
The Importance of Knowing Your Audience
Looking to improve your marketing efforts? The first step is to know your audience. Who are you selling to? What
5 Ways in Which Artificial Intelligence Has Changed Digital Marketing
Are robots really taking over? Well, kind of. But not in the way you think! A while ago, AI was
The Art of the ‘Gram – 5 Accounts with a Clever Attitude to Instagram
Businesses nowadays are no stranger to the cultural phenomenon that is Instagram. With over a billion users on the platform,
Facebook v Instagram
Facebook and Instagram are major players in the modern social media marketing game. Any business worth their salt invest time
The New ABC’s
When you’re marketing a new product or service it’s tough to keep up with the ever-evolving online social space. Keeping
Chapter 2: Social Good
Having done a lot of reflecting on our beliefs and our ethos at Social Gamma, we are embarking on a
5 Ways You Should be Using Facebook Video Content
Video has come on a long way since L’Arrivée d’un train en gare de La Ciotat scared watchers into thinking a train
5 Ways Pinterest Can Change Up Your Digital Marketing Game
You may not have heard of Pinterest if you are not an avid fan of arts and crafts. Pinterest is